Specialized block DBA

Doctor of Business Administration
DBA Soft skills

The second block of study is specialized and consists of 3 modules. The teaching of these modules takes place during one training day and students can choose the term according to their will, which gives opportunity for even the busiest to study.

List of specialized modules

Communication, Argumentation and Negotiation


Self-presentation, the ability to explain your thoughts and ideas and to sell them to whoever is listening, are crucial for business. During this module students will deepen their communication skills. Attention will be focused on both verbal and written expression, and important non-verbal communication will not be neglected. During practical demonstrations, the audience will be shown how to structure written and spoken language appropriately. Graduates will improve in the art of productive discussion, polemicizing over the raised topics. Advice and tips will also be given on how to engage an audience, arouse interest and desire to cooperate and how to create the best impression. All these aspects of good communication will be aimed at both individual and group audiences.

Development of Managerial Creativity


Getting bogged down in routine while performing managerial functions is highly undesirable. The module will help students to look at everyday situations in a new and fresh way. Thanks to hands-on exercises, listeners will learn to think in new ways about old topics. The lecturers will share their experience on how to practice and improve your thinking, how to effectively take advantage of opportunities and opportunities that arise. The focus will also be on the perceptiveness of managers – on the ability to search for hidden connections and opportunities, on the ability to react flexibly to new unexpected situations and make the most of them. Ways of improving quality and finding new ways to make your products or services even better will also be presented.

Life design


Personal development, mental hygiene and generally taking care of one’s own mental health is extremely important for managers who deal with many stressful situations on a daily basis. The focus will be on time management, experienced lecturers will advise their listeners on how to reconcile the often very fast pace of work with the need for functioning relationships in private life. Various relaxation techniques will be presented, as well as methods to increase the ability to concentrate, how to get rid of fear, stress and worries that often unnecessarily hinder workers in their careers. The lecturers will also advise on suitable and easy-to-implement adjustments to the working and personal environment that will increase work efficiency. An important part of the module is also the introduction of the term burnout syndrome – its causes, phases and methods to successfully prevent it will be presented. Graduates of the module will increase their personal performance, make better use of their potential, act assertively, work actively and desirably with their own self-confidence, achieve the necessary perspective and be able to focus on the facts that are truly important for their lives.